Mada Sasa: Express yourself with the bold and exquisite collection of Indo-Western Fusion wear

Mada Sasa is an eminent manufacturer, exporter & supplier of a range of designer Asian dresses from the City of Joy, Kolkata. They are a part of the growing design ideology and movement towards environmental and social sustainability, the goal of which is to create a system that can be supported indefinitely in terms of human impact on the environment and social responsibility.


Despite the fact that the brand began as a duo around 10 years back, today it gives immediate and roundabout work to in excess of 100 craftsmen, countless of the ladies belonging to NGOs. Over these years, this Kolkata-based brand, Mada Sasa alarmed everybody with its suave ensemble of women wear fusions.


"Mada" means ‘Fashion’ in the Ethiopian language and Sasa comes from Swati and Amit. Hence this brings the importance of the brand as "Fashion by Swati and Amit".



Swati Bajoria (Left) & Amit Bajoria (Right)

Swati Bajoria, a mom-prenuer and the head designer of Mada Sasa is an inspiration as to how in spite of having two children, she managed to keep her passion alive and with impeccable time management and willpower, she pursued her dreams to achieve her growth story.


Amit Bajoria on the other hand, is an alumnus of Don Bosco (Park Circus) and has graduated from the prestigious St. Xavier’s college and became a fellow member of the Institute of Chartered Accountants Of India. Finance & Marketing of Mada Sasa is taken care of by Amit.


One of the primary objectives of Mada Sasa is to make a framework that can be upheld endlessly concerning the human effect on the climate and social obligation. With confidence in moral design, and moderation of carbon impression, it guarantees issues, for example, working circumstances, fair exchange, climate and animal welfare.



Actress Neelam Kothari

They seek to arrive at every one of the significant urban communities and towns of India through their Franchisee model which they have recently launched. There is likewise a significant vacuum in the space of bridals for side functions, which they currently do simply on tweaked reason for their current clients. They likewise plan to launch Ethnics as a full vertical in the future.


One of the significant USPs of Mada Sasa is its selection of textures. They even get them weaved now and again, variety ranges according to what's moving all over the planet, and obviously, the nitty-gritty customization is determined by the clients.





The drape dresses at Mada Sasa are outright stunning for plus-sized women or those between age twenty-five to sixty. Their drape dresses fit them well and make them look snappy and exquisite. The same applies to females from tier 2 and tier 3 urban communities where they are in a dilemma since they would rather not wear Indian constantly, and not set out to wear western garments all things considered. For their purposes, the Indo western lines fall set up flawlessly.


The greatest aspect of Mada Sasa is that they are designer wears, but not heavy on the pockets.





At the point when gotten some information about the underlying battles the team looked during their excursion, they said they were not generally content with the textures that were accessible on the lookout, so at times they got their own textures weaved, with a mix of their selection of strings and tones. Besides Karigars who were slick and imaginative with their work accompanied the test of imparting them to different players on the lookout. Yet, that was not to be as they needed to make their own specialty and unpretentious ornamentations.


I'm infatuated with the drapes, outfits, gowns and clean silhouettes. You can likewise perceive that number of their outfits are embellished by big names. I would call it Luxe Fashion brand which is super affordable.


Go ahead and connect with them over their Instagram handle. I have additionally connected their website so you can go through the same. In the event that you are somebody who likes to shop offline, you can drop down at their store situated in New Alipore (22 Buroshibtala Main Road, Purti Seasons, Ground floor)

0 comments